/* SCENCE · páginas editoriales (Empresas / Creadoras). Tokens y piezas compartidas. */
:root{--bg:#fff;--bg-alt:#f5f5f7;--ink:#1d1d1f;--soft:#6e6e73;--faint:#a1a1a6;--line:rgba(0,0,0,.09);--line-strong:rgba(0,0,0,.16);--violet:oklch(.62 .19 280);--blue:oklch(.64 .17 255);--cyan:oklch(.66 .16 200);--pink:oklch(.7 .17 350);--night:#07070b;--ease:cubic-bezier(.16,1,.3,1);--font:-apple-system,BlinkMacSystemFont,"Helvetica Neue",Helvetica,Arial,sans-serif;--serif:"Iowan Old Style","Palatino Linotype",Palatino,Georgia,serif;--mono:"SF Mono",ui-monospace,Menlo,Consolas,monospace;--max:1240px;--pad:clamp(22px,5.5vw,84px)}
*{box-sizing:border-box;margin:0;padding:0}html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}body{font-family:var(--font);background:var(--bg);color:var(--ink);line-height:1.2;-webkit-font-smoothing:antialiased;overflow-x:hidden}a{color:inherit}::selection{background:oklch(.62 .19 280/.22)}
.sr-only{position:absolute;width:1px;height:1px;margin:-1px;overflow:hidden;clip:rect(0,0,0,0);white-space:nowrap}
/* barra superior */
.topbar{position:fixed;inset:0 0 auto;z-index:100;display:grid;grid-template-columns:1fr auto 1fr;align-items:center;padding:18px var(--pad);transition:.45s var(--ease)}.topbar:after{content:"";position:absolute;left:0;right:0;bottom:0;height:1px;background:var(--line);opacity:0;transition:.3s}.topbar.scrolled{background:rgba(255,255,255,.72);backdrop-filter:blur(22px) saturate(1.5)}.topbar.scrolled:after{opacity:1}
.wordmark{font-size:19px;font-weight:670;letter-spacing:.34em;padding-left:.34em;text-decoration:none}
.mainnav{display:flex;gap:2px;justify-content:center;align-items:center}.mainnav a{font:11px var(--mono);letter-spacing:.12em;text-transform:uppercase;text-decoration:none;color:var(--soft);padding:9px 12px;border-radius:999px;white-space:nowrap;transition:.2s}.mainnav a:hover,.mainnav a[aria-current="page"]{color:var(--ink);background:rgba(0,0,0,.06)}
.actions{justify-self:end}.navlink{font:11px var(--mono);letter-spacing:.12em;text-transform:uppercase;text-decoration:none;color:var(--soft);padding:9px 12px;border-radius:999px}.navlink:hover{color:var(--ink)}
@media(max-width:1060px){.topbar{grid-template-columns:auto 1fr;column-gap:14px;padding:14px 16px}.wordmark{font-size:15px;letter-spacing:.24em;padding-left:.24em}.actions{display:none}.mainnav{justify-content:flex-end;gap:0;overflow-x:auto;scrollbar-width:none;min-width:0}.mainnav::-webkit-scrollbar{display:none}.mainnav a{font-size:10px;letter-spacing:.06em;padding:8px 7px}.mainnav a.more,.mainnav .pre{display:none}}
@media(max-width:360px){.mainnav a{font-size:9px;padding:8px 5px}.wordmark{font-size:13px}}
/* botón */
.btn{display:inline-flex;align-items:center;gap:12px;background:#000;color:#fff;font:600 16px var(--font);letter-spacing:0;text-decoration:none;padding:17px 34px;border-radius:999px;border:1px solid #000;transition:transform .3s var(--ease),box-shadow .3s}.btn i{font-style:normal;transition:transform .3s var(--ease)}.btn:hover{transform:translateY(-2px);box-shadow:0 18px 36px -12px rgba(0,0,0,.4)}.btn:hover i{transform:translateX(4px)}.btn.light{background:#fff;color:#000;border-color:#fff}.btn:focus-visible{outline:3px solid var(--violet);outline-offset:3px}
/* tipografía editorial */
.eyebrow{font:11.5px var(--mono);letter-spacing:.18em;text-transform:uppercase;color:var(--soft);display:flex;align-items:center;gap:12px;flex-wrap:wrap}.eyebrow b{font-weight:400;color:var(--violet)}.eyebrow .bar{width:30px;height:1px;background:var(--line-strong)}
.display{font-size:clamp(2.7rem,7.3vw,6.9rem);font-weight:690;letter-spacing:-.05em;line-height:.9}.display em,.h2 em{font-family:var(--serif);font-style:italic;font-weight:400;letter-spacing:-.025em}
.h2{font-size:clamp(2.2rem,5.6vw,4.8rem);font-weight:680;letter-spacing:-.042em;line-height:.98}.lead{font-size:clamp(1.08rem,1.6vw,1.36rem);color:var(--soft);line-height:1.5;max-width:36ch;text-wrap:pretty}
.wrap{width:100%;max-width:var(--max);margin:auto;padding:0 var(--pad)}
/* héroe */
.hero{position:relative;min-height:100svh;display:flex;align-items:center;padding:clamp(112px,15vh,170px) 0 clamp(60px,9vh,110px);overflow:hidden}.hero .wrap{display:grid;grid-template-columns:minmax(0,1.08fr) minmax(0,.92fr);gap:clamp(34px,6vw,90px);align-items:center}.hero.flip .wrap{grid-template-columns:minmax(0,.92fr) minmax(0,1.08fr)}.hero.flip .hero-copy{order:2}
.hero-copy{position:relative;z-index:3}.hero-copy .display{margin-top:26px}.hero-copy .lead{margin-top:30px}.hero-copy .btn{margin-top:40px}
.glow{position:absolute;border-radius:50%;filter:blur(90px);opacity:.5;pointer-events:none;z-index:0}
/* "fotografía": marco editorial. Sustituir por imagen real con style="--img:url(/img/archivo.jpg)" */
.photo{position:relative;aspect-ratio:4/5;width:min(520px,100%);margin-inline:auto;border-radius:999px 999px 34px 34px;overflow:hidden;background:var(--img,none),radial-gradient(120% 90% at 20% 10%,var(--c1,oklch(.72 .16 300)),transparent 60%),radial-gradient(100% 80% at 85% 40%,var(--c2,oklch(.74 .14 250)),transparent 62%),radial-gradient(110% 90% at 40% 100%,var(--c3,oklch(.78 .12 200)),transparent 65%),#d9dcf5;background-size:cover;background-position:center;box-shadow:0 50px 90px -40px rgba(30,30,80,.55)}.photo:after{content:"";position:absolute;inset:0;opacity:.28;mix-blend-mode:overlay;background-image:url("data:image/svg+xml;utf8,<svg xmlns='http://www.w3.org/2000/svg' width='160' height='160'><filter id='n'><feTurbulence type='fractalNoise' baseFrequency='.9' numOctaves='2' stitchTiles='stitch'/></filter><rect width='100%' height='100%' filter='url(%23n)'/></svg>")}
.photo .mark{position:absolute;inset:auto 0 9% 0;text-align:center;font-family:var(--serif);font-style:italic;font-size:clamp(1.3rem,2.4vw,2rem);color:rgba(255,255,255,.92);z-index:2;text-shadow:0 2px 20px rgba(0,0,0,.18)}
.tag{position:absolute;z-index:3;font:10.5px var(--mono);letter-spacing:.14em;text-transform:uppercase;background:rgba(255,255,255,.88);backdrop-filter:blur(14px);color:var(--ink);padding:10px 15px;border-radius:999px;box-shadow:0 14px 30px -14px rgba(20,20,60,.4);animation:bob 7s ease-in-out infinite alternate}.tag.dot:before{content:"";display:inline-block;width:6px;height:6px;border-radius:50%;background:var(--violet);margin-right:8px;vertical-align:1px}
@keyframes bob{from{transform:translateY(-6px)}to{transform:translateY(8px)}}
.figure-wrap{position:relative;z-index:2}
/* cinta de formatos */
.marquee{border-block:1px solid var(--line);overflow:hidden;padding:clamp(18px,3vw,30px) 0;background:var(--bg)}.marquee-track{display:flex;width:max-content;animation:slide 38s linear infinite}.marquee span{font-size:clamp(1.6rem,4.4vw,3.6rem);font-weight:650;letter-spacing:-.035em;padding-right:clamp(26px,4vw,52px);white-space:nowrap;color:var(--ink)}.marquee span:nth-child(even){font-family:var(--serif);font-style:italic;font-weight:400;color:var(--violet)}
@keyframes slide{to{transform:translateX(-50%)}}
/* beneficios: lista editorial numerada */
.section{padding:clamp(80px,12vw,170px) 0;position:relative}.section.alt{background:var(--bg-alt)}
.sec-head{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:clamp(24px,5vw,80px);align-items:end}.sec-head .h2{margin-top:20px}
.values{margin-top:clamp(48px,7vw,96px);display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 clamp(32px,7vw,110px)}.value{border-top:1px solid var(--line-strong);padding:30px 0 clamp(36px,5vw,64px);display:grid;grid-template-columns:auto 1fr;gap:6px 22px;align-content:start}.value:nth-child(even){transform:translateY(clamp(0px,5vw,72px))}.value .n{font-family:var(--serif);font-style:italic;font-size:clamp(2.4rem,4vw,3.4rem);line-height:.9;color:var(--violet);grid-row:1/3}.value h3{font-size:clamp(1.3rem,2.2vw,1.75rem);font-weight:650;letter-spacing:-.025em;line-height:1.1}.value p{color:var(--soft);font-size:clamp(.98rem,1.2vw,1.08rem);line-height:1.55;max-width:42ch}
/* proceso (oscuro) */
.dark{background:var(--night);color:#f5f5f7}.dark .eyebrow{color:rgba(255,255,255,.55)}.dark .eyebrow .bar{background:rgba(255,255,255,.22)}.dark .eyebrow b{color:oklch(.78 .14 285)}
.steps{margin-top:clamp(44px,7vw,92px);display:grid;grid-template-columns:repeat(var(--cols,6),minmax(0,1fr));gap:0}.step{padding:26px 22px 8px 0;border-top:1px solid rgba(255,255,255,.18);position:relative}.step:before{content:"";position:absolute;top:-4px;left:0;width:7px;height:7px;border-radius:50%;background:oklch(.78 .14 285);box-shadow:0 0 0 5px rgba(150,130,255,.16)}.step .n{font:11px var(--mono);letter-spacing:.14em;color:rgba(255,255,255,.45)}.step h3{font-size:clamp(1.15rem,1.7vw,1.5rem);margin:14px 0 10px;letter-spacing:-.02em;font-weight:640}.step p{font-size:.95rem;line-height:1.5;color:rgba(255,255,255,.62)}
.glow.d1{background:oklch(.55 .2 290);opacity:.35}.glow.d2{background:oklch(.55 .17 235);opacity:.3}
/* incluido */
.included{margin-top:clamp(40px,6vw,72px);display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0 clamp(32px,7vw,110px)}.included li{list-style:none;display:flex;justify-content:space-between;gap:20px;align-items:baseline;padding:20px 0;border-bottom:1px solid var(--line-strong);font-size:clamp(1.05rem,1.6vw,1.3rem);font-weight:560;letter-spacing:-.015em}.included li span{font:11px var(--mono);letter-spacing:.12em;text-transform:uppercase;color:var(--faint);white-space:nowrap}
/* comparación creadoras */
.compare{margin-top:clamp(44px,7vw,90px);display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.05fr);gap:clamp(16px,2vw,28px);align-items:stretch}.panel{border-radius:30px;padding:clamp(28px,4vw,52px)}.panel.free{border:1px solid var(--line-strong);background:#fff}.panel.pro{background:var(--night);color:#f5f5f7;position:relative;overflow:hidden}.panel .kicker{font:11px var(--mono);letter-spacing:.16em;text-transform:uppercase;color:var(--soft)}.panel.pro .kicker{color:oklch(.8 .13 285)}.panel h3{font-size:clamp(1.7rem,3vw,2.5rem);letter-spacing:-.035em;font-weight:670;margin:14px 0 24px;line-height:1}.panel h3 em{font-family:var(--serif);font-style:italic;font-weight:400}
.ticks{display:flex;flex-direction:column;gap:14px}.ticks li{list-style:none;display:flex;gap:14px;font-size:clamp(.98rem,1.25vw,1.08rem);line-height:1.4}.ticks li:before{content:"";flex:none;width:7px;height:7px;border-radius:50%;background:var(--violet);margin-top:.5em}.panel.pro .ticks li:before{background:oklch(.8 .13 285)}
.price-note{margin-top:28px;padding-top:22px;border-top:1px solid rgba(255,255,255,.16);font-size:.95rem;color:rgba(255,255,255,.7);line-height:1.5}.price-note strong{color:#fff}.price-note a{color:oklch(.82 .12 285)}
.fine{margin-top:clamp(28px,4vw,48px);font-size:.9rem;color:var(--soft);max-width:70ch;line-height:1.55}
/* cierre */
.final{background:var(--night);color:#f5f5f7;text-align:center;padding:clamp(100px,16vw,230px) 0;position:relative;overflow:hidden}.final .h2{font-size:clamp(2.6rem,8vw,7rem);position:relative;z-index:2}.final .btn{margin-top:clamp(32px,5vw,54px);position:relative;z-index:2}.final .lead{margin:26px auto 0;color:rgba(255,255,255,.6);position:relative;z-index:2}
.footer{background:var(--night);color:rgba(255,255,255,.5);padding:54px 24px 38px;text-align:center;border-top:1px solid rgba(255,255,255,.08)}.footer .wordmark{color:#fff;display:inline-block}.footer-links{display:flex;justify-content:center;gap:26px;flex-wrap:wrap;margin:24px 0}.footer a{text-decoration:none;font-size:14px}.footer a:hover{color:#fff}.footnote{font:10px var(--mono);letter-spacing:.18em;text-transform:uppercase;color:rgba(255,255,255,.28);padding-top:24px;border-top:1px solid rgba(255,255,255,.08)}
/* revelado al hacer scroll */
.js .rv{opacity:0;transform:translateY(30px);transition:opacity .9s var(--ease),transform 1s var(--ease)}.js .rv.in{opacity:1;transform:none}.js .value.rv.in:nth-child(even){transform:translateY(clamp(0px,5vw,72px))}.d1{transition-delay:.08s!important}.d2{transition-delay:.16s!important}.d3{transition-delay:.24s!important}
@media(max-width:980px){.hero .wrap,.hero.flip .wrap{grid-template-columns:1fr}.hero.flip .hero-copy{order:1}.hero.flip .figure-wrap{order:2}.hero{min-height:auto}.photo{width:min(380px,84%);aspect-ratio:5/6}.sec-head{grid-template-columns:1fr}.values,.included{grid-template-columns:1fr}.value:nth-child(even),.js .value.rv.in:nth-child(even){transform:none}.steps{--cols:2;row-gap:34px}.compare{grid-template-columns:1fr}}
@media(max-width:560px){.steps{--cols:1}.display{letter-spacing:-.045em}.btn{width:100%;justify-content:center}.tag{font-size:9.5px;padding:8px 12px}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.js .rv{opacity:1;transform:none;transition:none}.marquee-track,.tag{animation:none}}